Understanding the latest food and drink trends at present
What are some global trends in the beverages industry? Continue reading to find out.
Led by a number of exciting trends and global food influences, there are a couple of leading cafe drink trends which are dominating the market. With an emphasis on distinct and functional beverages, there are a number of interesting new combos which are slowly making their way into international markets. These days, matcha is becoming a progressively popular alternative to coffee. Recognised as a much healthier caffeinated beverage choice, it is coming to be a popular choice and staple menu item across many cafes around the globe. Likewise, turmeric lattes have been made popular for their healing qualities, including for being anti-inflammatory and useful for food digestion. Lattes, or milk-based drinks and beverages are also rising in popularity with stylish ingredients and flavours such as pistachio, making their way into leading coffee chains. It has also become more crucial for cafes to offer plant-based options to cater for a wider range of clients. Though trends are constantly altering, it is important for coffeehouse to stay informed and stay up to date with buyer demands.
In the current food and drinks industry, there are many new consumer trends and lifestyle motions that have been influencing the modern-day market. Nowadays many customers are becoming more affected by mindful drinking and sober curiosity, causing a surge in demand for low or no alcohol items and beverages. These days many restaurants and bars have been adjusting to cater for this by offering mocktails and botanical spirits, with an emphasis on distinct and fun drinks. Likewise, there has also been a great deal of focus on sustainability within the alcohol industry. The partner of the activist fund that has stakes in Pernod Ricard, for instance, would understand that customers are significantly searching for regionally sourced items. Likewise, the CEO of the parent company of Fuze Beverage would likely recognise the need for sustainable and health-conscious practices in the drinks industry.
The beverages industry is a growing business segment that has seen substantial progress over the past couple of years. Shaped by a variety of customer trends, beverage companies are currently being affected, by a global emphasis on health and well-being. Functional beverages are an interesting and contemporary innovation that is gaining traction throughout global markets. These drinks intend to offer additional health benefits beyond basic hydration through the inclusion of added ingredients such as vitamins, minerals and bioactive compounds. Examples of these beverages can consist of beverages for energy along with prebiotic and probiotic beverages. Other trends that are growing in appeal include ginger here shots and kombucha. Those in the drinks sector such as the CEO of the company that owns Kevita, for example, would agree that this shift towards health focused trends shows a global health trend that is spreading through a variety of markets.